Social Media Wine Content Earns Its Stripes In Traditional Media Formats

Tweet In two small steps for the wine world’s social media content creators, traditional broadcast and print media recently moved in giant steps towards integrating social media wine content inside traditional media formats.  Camouflaged and stealth like, Gary Vaynerchuk, Alder Yarrow, and Tyler Colman set in motion a series of watershed events that just might [...]

When Personal Views Trump Ethics

Tweet Adherence to journalism ethics taught to cub reporters since the earliest days of print media has become a tired and miscued distinction between good and bad wine writing.  Like magicians coaxing their audiences to gaze in their eyes while nimble fingers craftily invert reality, professional writers and bloggers are distracted by an ethical divide as wine media and information sharing is being reshaped accross the social web.  In between Anthony [...]